Speaking is Selling on Stage
By Tom Ninness | September 30, 2008
Many sales professionals never consider the opportunity to do workshops and presentations in front of the public. If you are one of them, then you are missing a golden opportunity.
Public speaking and doing workshops is my number one strategy in capturing potential clients. Speaking allows me to get in front of prospective clients. It allows me to showcase my knowledge and expertise. Many times, I have captured clients, even before I leave the room. Read the rest of this entry »
Topics: Mortgage, Real Estate, Referrals, Sales | No Comments »
Are Your Marketing Dollars Being Wasted?
By Doug Smith | September 30, 2008
I have often said that any mortgage sales professional looking to grow his or her business should be actively marketing themselves to do so. Marketing creates name recognition and visibility, and those things create opportunities for new business relationships and new mortgage loans. I also believe that a good benchmark to use when it comes to marketing investments is the 5% rule. Simply put, you should invest 5% of every dollar you make back into your business for marketing, advertising, and business-generating activities. For example, if you are now earning about $5,000 a month, you should invest $250 a month in marketing. Read the rest of this entry »
Topics: Mortgage, Real Estate, Sales, Service, Title / Escrow | No Comments »
How To Increase Your Business By 80% In 8 Weeks
By Kerry Johnson | September 30, 2008
Tim was on the verge of bankruptcy. After the refi boom, and subsequent rate increases, and tight money supply, nobody seemed willing or motivated to do a new loan. Still, Tim didn’t want to have to start a new career. Realtors seemed to spin his wheels. While he was able to meet with CPA’s and financial advisors, they seemed more willing to receive referrals than to give them. Tim did 5 loans in June and only 3 in July. A classic downward spiral. Not enough business even to keep the doors open. Then he decided to do something about it. He became proactive about sales instead of reactive hoping business would just call in. He became a sales focused mortgage broker instead of one waiting for the phone to ring. Read the rest of this entry »
Topics: Mortgage, Real Estate, Success Stories | 2 Comments »
The Formula that Changes Everything
By Jack Canfield | September 30, 2008
It seems that everywhere you turn these days, you hear people talking about the economy.What’s interesting is that some people are scared to death about it, while others couldn’t be happier. While I don’t claim to be an economist, I do know one important fact. The economy is the same for everyone, it’s how you respond to it that determines how you feel about it.
Topics: Mortgage, Real Estate, Sales, Service | No Comments »
Mastering the Creative Process
Step 2: Conceptualize
By Howard Voyles | September 30, 2008
6 STEPS TO SUCCESS:
This series of articles explores the 6 milestones that I have identified make up the creative process. These steps are repeatable and can be applied to any situation, goal or dream you want to achieve. Go ahead; follow these steps to your wildest dreams. Your success is only limited to what you can imagine. Read the rest of this entry »
Topics: Mortgage, Real Estate, Sales, Service, Title / Escrow | No Comments »
Success Begins with Believing
By Jack Canfield | September 5, 2008
In a previous edition of Success Strategies, I talked about how in order to be successful, we must first define what success means to us, and that means getting CLEAR about what you want, writing it down, and thinking BIG!
If you are going to be successful in creating the life of your dreams, you have to believe that you are capable of making it happen. You have to believe you have the right stuff, that you are able to pull it off. You have to believe in yourself. Whether you call it self-esteem, self-confidence, or self-assurance, it is a deep-seeded belief that you have what it takes - the abilities, inner resources, talents, and skills to create your desired results.
Ultimately, you must learn to control your self-talk, eliminate any negative and limiting beliefs, and maintain a constant state of positive expectations.
Read the rest of this entry »
Topics: Mortgage, Real Estate, Sales, Service, Title / Escrow | No Comments »
